Mark Spera – Growth Marketing Pro

The Top 17 Direct Mail Companies

Mark Spera — Wed, 11 Jun 2025 14:42:00 +0000

Recently, I was looking up some of the best leashes for puppies (just doing some casual research). A couple weeks later, I get this in my mailbox: Scary, maybe, but effective? Yes! I don’t even have a dog and I’m about to use that 15% off!…

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The 11 Best Landing Page Builder Software Tools [2025]

Mark Spera — Wed, 11 Jun 2025 09:57:00 +0000

Landing page software hit the internet around 2011. I became fascinated in 2013 when I began running lots of Google Ads campaigns for a real estate crowdfunding business called RealtyShares. My super high-converting landing pages outperformed my competitors and I was able to grow my company…

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Instapage vs Leadpages vs Unbounce vs Clickfunnels

Mark Spera — Wed, 11 Jun 2025 08:14:00 +0000

I don’t care what you’re selling or building on the internet. You need landing pages that convert visitors into subscribers, users, and customers. Fortunately, landing page builder software makes it possible to create beautiful landing pages from scratch — usually without any code — so you…

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How to Grow a SaaS (Software) Business FAST

Mark Spera — Tue, 11 Feb 2025 00:29:00 +0000

SaaS companies are absolutely everywhere. There are 10s of thousands of them, and the software-as-a service industry is growing at 13.1% per year. That means new companies are launching every day and entrepreneurs have the opportunity to grab their piece of this huge pie. If you’re…

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6 Advanced SEO Tips to Dominate the Search Rankings in 2025: Informed by Our Biggest Clients

Mark Spera — Fri, 17 Jan 2025 17:24:00 +0000

Between AI, Reddit, and more frequent algo updates, Google search engine optimization (SEO) is changing rapidly. But SEO isn’t declining in effectiveness–it’s just evolving. The companies we work with–like SentinelOne, HiBob, and a public healthcare company with 17 million monthly organic visitors (sorry, NDA)–are all crushing…

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7 Advanced Tips for Companies Spending $1M+ on Google Ads

Mark Spera — Tue, 10 Dec 2024 20:41:42 +0000

Running Google Ads with a $1M+ monthly budget? You already know the stakes. Every wasted dollar makes your teams’ lofty (and maybe overambitious) targets slightly further out of reach. I work on accounts that spend upwards of a million dollars per month on Google Ads. My…

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How to Do SEO for Affiliate Marketing in 6 Steps (In 6 Months)

Mark Spera — Sat, 19 Oct 2024 23:38:00 +0000

If you’re looking to get started, or grow your affiliate site with SEO, this is the blog post for you. I’ve made millions through affiliate marketing over the last decade. 95% of that income has come by pairing affiliate marketing with search engine optimization (SEO). By…

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Ecommerce SEO: The Ultimate Guide

Mark Spera — Sat, 19 Oct 2024 23:35:00 +0000

Ecommerce search engine optimization (SEO) has the highest ROI of any form of ecommerce marketing. If you don’t already have an SEO strategy in place, you’re leaving money on the table. I know this because I built an ecommerce business to over $2 million in revenue…

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How to Grow Your Ecommerce Business Exponentially: 11 Growth Hacks

Mark Spera — Sat, 19 Oct 2024 01:47:00 +0000

My first business was an ecommerce store called BeGood. I started it over 10 years ago — we even opened a physical store in San Francisco! We eventually sold it (for less than I would have liked) and I went off to lead marketing at consumer…

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The Ultimate List of SaaS Statistics [2025]

Mark Spera — Fri, 11 Oct 2024 02:10:00 +0000

Software-as-a-service — better known as SaaS — has taken the world by storm. The cloud-based subscription software model shines in almost every industry, from finance to marketing and beyond. You’ve probably interacted with a SaaS product today, without even realizing: So it’s no surprise that the…

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